Nature Valley

Nature Valley bars

Barcode 8410076601711

Scanned 22 times by Nomi users

Yes — Nature Valley bars is ultra-processed.

The product is classified as ultra-processed (UPF) because the ingredient list contains industrial additives and formulations, specifically the emulsifier sunflower lecithin and the additive natural flavouring. According to NOVA, emulsifiers and flavourings are hallmark ultra-processed ingredients. Allergen/advisory text (e.g., 'may contain peanut, tree nuts') does not affect processing classification.

Ingredients

2 ultra-processed markers

OK

whole grain rolled oats (59% )
OK

sugar

Granulated sugar derived from sugarcane or sugar beets; a basic, single-ingredient sweetener.
OK

sunflower oil

A neutral-tasting culinary oil pressed from sunflower seeds, rich in unsaturated fats and commonly used for frying and dressings.
OK

canadian maple syrup (2%)
OK

honey

A natural sweet viscous liquid produced by bees from floral nectar; widely used as a sweetener in foods.
OK

salt

Common mineral compound (sodium chloride) used as a seasoning and preservative across cuisines.
OK

molasses

A thick, dark syrup produced during sugar refining, rich in flavor and used in baking and cooking.
UPF

sunflower lecithin

Emulsifier derived from sunflower seeds used to stabilize emulsions in foods.
OK

sodium bicarbonate

A basic leavening agent used in baking; reacts with acids to release carbon dioxide, helping dough rise. Commonly sold as baking soda.
UPF

natural flavouring

A generic flavoring ingredient derived from natural sources used to impart aroma or taste; may include essential oils or extracts.
OK

for allergens
OK

see ingredients in bold
OK

may contain peanut
OK

tree nuts

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Common questions about Nature Valley bars

Is Nature Valley bars ultra-processed?

Yes — Nature Valley bars by Nature Valley is ultra-processed, so it counts as a UPF (ultra-processed food). The product is classified as ultra-processed (UPF) because the ingredient list contains industrial additives and formulations, specifically the emulsifier sunflower lecithin and the additive natural flavouring. According to NOVA, emulsifiers and flavourings are hallmark ultra-processed ingredients. Allergen/advisory text (e.g., 'may contain peanut, tree nuts') does not affect processing classification.

Which ingredients in Nature Valley bars are ultra-processed?

Nomi flags 2 ingredients in Nature Valley bars as ultra-processed markers: sunflower lecithin, natural flavouring. See the full ingredient breakdown above for what each one is.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.