Nature Valley

Nature Valley Choc Chip

Barcode 8410076602190

Yes — Nature Valley Choc Chip is ultra-processed.

The product contains lecithins (an emulsifier) and natural vanilla flavouring, both of which are considered industrial formulations or additives according to the NOVA classification. These ingredients make the product ultra-processed.

Ingredients

1 ultra-processed marker

OK

whole grain rolled oats 54
OK

8%
OK

sugar

Granulated sugar derived from sugarcane or sugar beets; a basic, single-ingredient sweetener.
OK

vegetable oils (sunflower, rapeseed in varying proportions)
OK

couverture chocolate chips 8% (sugar
OK

cocoa butter

A fat extracted from cocoa beans, used in chocolate, cosmetics, and baking as a fat component.
OK

cocoa mass

Ground or melted cocoa beans; pure cocoa solids used for chocolate making.
OK

sunflower seeds powder
OK

emulsifier (lecithins), salt, natural vanilla flavouring), molasses, salt, natural flavouring)
UPF

lecithin (emulsifier)

Emulsifier derived from plant or animal sources used to stabilize mixtures in foods.
OK

sodium bicarbonate (baking soda)

A leavening agent that releases carbon dioxide when reacting with an acid in baking; commonly used in doughs and baked goods.

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Common questions about Nature Valley Choc Chip

Is Nature Valley Choc Chip ultra-processed?

Yes — Nature Valley Choc Chip by Nature Valley is ultra-processed, so it counts as a UPF (ultra-processed food). The product contains lecithins (an emulsifier) and natural vanilla flavouring, both of which are considered industrial formulations or additives according to the NOVA classification. These ingredients make the product ultra-processed.

Which ingredients in Nature Valley Choc Chip are ultra-processed?

Nomi flags one ingredient in Nature Valley Choc Chip as an ultra-processed marker: lecithin (emulsifier). See the full ingredient breakdown above for what each one is.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.