Yes — multiseed wholemeal farmhouse loaf is ultra-processed.
The loaf contains palm oil, which is an industrially refined oil classified as ultra-processed under NOVA. This single ingredient is sufficient to classify the entire product as ultra-processed, even though many other ingredients are minimally processed or culinary ingredients.
Similar products that aren't ultra-processed — swap and keep the flavour.
Other breakfast cereals & bars Nomi has checked — these ones aren't ultra-processed.
Taste the Difference Stonevaked White Baton
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Garlic Ciabatta Squares
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Not UPF
WHITE SOURDOUGH
CELTIC BAKERS
Not UPF
Roast Garlic And Mozzarella Garlic Bread
Crosta And Mollica
Not UPF
Sourdough Brioche Buns
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Not UPF
Protein Sourdough Toasting Loaf
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Not UPF
Organic Pita Bread
Florentin
Not UPF
White Sourdough Toasting Loaf
Specially Selected, Aldi Specially Selected
Not UPF
Yes — multiseed wholemeal farmhouse loaf by Sainsbury's is ultra-processed, so it counts as a UPF (ultra-processed food). The loaf contains palm oil, which is an industrially refined oil classified as ultra-processed under NOVA. This single ingredient is sufficient to classify the entire product as ultra-processed, even though many other ingredients are minimally processed or culinary ingredients.
Nomi flags one ingredient in multiseed wholemeal farmhouse loaf as an ultra-processed marker: palm oil. See the full ingredient breakdown above for what each one is.
Nomi has reviewed similar products that are not ultra-processed, including SLICED WHITE SOURDOUGH BREAD WITH GRAINS & SEEDS by JASONS SOURDOUGH, seven seeds and grains sourdough by Bertinet Bakery, Hand Finished Oat, Sunflower & Pumpkin Loaf by Coop Irresistible. See the healthier alternatives above for details.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.