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Yes — Reese’s Peanut Butter Cups is ultra-processed.
The product is ultra-processed. The ingredient list includes several ultra-processed markers: dextrose (an industrially refined sugar), emulsifiers such as soya lecithin (E322) and polyglycerol polyricinoleate (E476), and the synthetic antioxidant TBHQ (E319). The presence of these industrial additives and refined sugar ingredients classifies the product as UPF under NOVA.
Other crisps, snacks & nuts Nomi has checked — these ones aren't ultra-processed.
Vegan Organic Chocolate Almonds
Raw Chocolate Company
Not UPF
Ginger Dark Chocolate
Not UPF
Excellence Noir Intense 70% Cacao
Lindt
Not UPF
Dark chocolate
Green and black
Not UPF
Excellence 85% Cacao Rich Dark
Lindt
Not UPF
Dark milk chocolate
Tesco
Not UPF
single origin milk chocolate
Marks & Spencer
Not UPF
Absolute black dark chocolate
Montezuma's
Not UPF
Dark chocolate 75%
Marks & Spencer
Not UPF
80% Dark Chocolate
Sainsbury's
Not UPF
Yes — Reese’s Peanut Butter Cups by Reese's is ultra-processed, so it counts as a UPF (ultra-processed food). The product is ultra-processed. The ingredient list includes several ultra-processed markers: dextrose (an industrially refined sugar), emulsifiers such as soya lecithin (E322) and polyglycerol polyricinoleate (E476), and the synthetic antioxidant TBHQ (E319). The presence of these industrial additives and refined sugar ingredients classifies the product as UPF under NOVA.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.