M&S

Strawberry conserve

Barcode 29078677

Scanned 16 times by Nomi users

Yes — Strawberry conserve is ultra-processed.

Classified as UPF because it contains pectin, which is a gelling agent/texture modifier considered an industrial additive under NOVA. Other ingredients (sugar, strawberries, citric acid) are minimally processed, but the presence of pectin is enough to classify the product as ultra-processed.

Ingredients

No ultra-processed markers

OK

sugar

Granulated sugar derived from sugarcane or sugar beets; a basic, single-ingredient sweetener.
OK

strawberries

A red, juicy berry commonly eaten fresh or used in desserts; high in vitamin C and antioxidants.
OK

pectin

A natural polysaccharide derived from plant cell walls, used as a gelling and thickening agent in jams, jellies, and desserts.
OK

citric acid

A weak organic acid found in citrus fruits, commonly used as an acidulant and preservative in foods and beverages.

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Common questions about Strawberry conserve

Is Strawberry conserve ultra-processed?

Yes — Strawberry conserve by M&S is ultra-processed, so it counts as a UPF (ultra-processed food). Classified as UPF because it contains pectin, which is a gelling agent/texture modifier considered an industrial additive under NOVA. Other ingredients (sugar, strawberries, citric acid) are minimally processed, but the presence of pectin is enough to classify the product as ultra-processed.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.