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Yes — High Protein White Rolls x4 is ultra-processed.
This product is ultra-processed because it contains several industrial additives and processed ingredients, including emulsifiers (E471, E472e), palm oil, palm fat, pea protein, and dextrose. These ingredients are characteristic of NOVA ultra-processed foods, as they are used to modify texture, extend shelf life, and enhance structure beyond what is possible with basic culinary ingredients alone.
Other breakfast cereals & bars Nomi has checked — these ones aren't ultra-processed.
Goya Frozen White Corn Arepas
Goya
Not UPF
Rye Bread
Marks & Spencers
Not UPF
Spanish Cheese And Tomato Pan De Cristal
M&S
Not UPF
White Bread
M&S FOOD
Not UPF
Simply Sourdough
Wildfarmed
Not UPF
Sourdough White Loaf
Deluxe
Not UPF
Wheat Bread
Not UPF
Corn Thins Original
Real Foods
Not UPF
PUMPKIN SEED & OAT CRISPBREAD
RYVITA
Not UPF
White Sourdough Bloomer
Coop
Not UPF
Yes — High Protein White Rolls x4 by M&S Food is ultra-processed, so it counts as a UPF (ultra-processed food). This product is ultra-processed because it contains several industrial additives and processed ingredients, including emulsifiers (E471, E472e), palm oil, palm fat, pea protein, and dextrose. These ingredients are characteristic of NOVA ultra-processed foods, as they are used to modify texture, extend shelf life, and enhance structure beyond what is possible with basic culinary ingredients alone.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
This page was shared from Nomi, the free app that tells you instantly whether any food is ultra-processed.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.