Yes — No Added Sugar Granola is ultra-processed.
The product is classified as ultra-processed because it contains the ingredient "flavouring," which is an industrially produced additive according to the NOVA criteria. All it takes is one such UPF ingredient for the entire product to be considered ultra-processed.
Similar products that aren't ultra-processed — swap and keep the flavour.
Other breakfast cereals & bars Nomi has checked — these ones aren't ultra-processed.
Nutty Muesli
By Sainsbury's
Not UPF
Lizis original granola nuts and seeds
Not UPF
Bitesize shredded wheat
Nestlé
Not UPF
Muesli
Alpen
Not UPF
original shredded wheat
Nestlé, Nestlé UK Ltd
Not UPF
Oat so Simple Original
Quaker, Quaker Oats
Not UPF
Simply Delicious Muesli
Dorset Cereals
Not UPF
Nutty Granola
Deliciously Ella
Not UPF
Alpenmüsli The Original Swiss Style
Weetabix
Not UPF
Muesli bio 36% fruits, noix & graines
Jordans
Not UPF
Yes — No Added Sugar Granola by Harvest Morn is ultra-processed, so it counts as a UPF (ultra-processed food). The product is classified as ultra-processed because it contains the ingredient "flavouring," which is an industrially produced additive according to the NOVA criteria. All it takes is one such UPF ingredient for the entire product to be considered ultra-processed.
Nomi flags one ingredient in No Added Sugar Granola as an ultra-processed marker: flavouring. See the full ingredient breakdown above for what each one is.
Nomi has reviewed similar products that are not ultra-processed, including Granola Nuts & Seeds by Lizi's, Low Sugar Granola Original by Crownfield, Super Berry Granola by Deluxe. See the healthier alternatives above for details.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.