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Yes — Wholegrain Rice & Quinoa is ultra-processed.
The product is classified as ultra-processed because it contains guar gum (a stabiliser) and added flavouring, which are industrial additives used to modify texture and taste. These ingredients place it in the ultra-processed category under the NOVA system, even though the base of the product is whole grains.
Similar products that aren't ultra-processed — swap and keep the flavour.
Other crisps, snacks & nuts Nomi has checked — these ones aren't ultra-processed.
peanut butter oat bar
Peanut Butter
Not UPF
Whole Grain Express Quinoa
Quinola
Not UPF
Healthfullicious'ly Wake Crunch
GOE Wellness
Not UPF
Basmati Rice
Tiori
Not UPF
Tesco Quinoa And Bulgar Wheat
Tesco
Not UPF
Glorious grains
merchant gourmet
Not UPF
CHIA SEEDS
THE FOODIE MARKET
Not UPF
Porridge Oat
Everyday essentials,Aldi
Not UPF
Apple & Raisin Oat Bar
Deliciously Ella
Not UPF
Yes — Wholegrain Rice & Quinoa by Worldwide Foods is ultra-processed, so it counts as a UPF (ultra-processed food). The product is classified as ultra-processed because it contains guar gum (a stabiliser) and added flavouring, which are industrial additives used to modify texture and taste. These ingredients place it in the ultra-processed category under the NOVA system, even though the base of the product is whole grains.
Nomi flags one ingredient in Wholegrain Rice & Quinoa as an ultra-processed marker: flavouring. See the full ingredient breakdown above for what each one is.
Nomi has reviewed similar products that are not ultra-processed, including Glorious grains by merchant gourmet, Quinoa red & white by Merchant Gourmet, Red and white quinoa by Aldi. See the healthier alternatives above for details.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
This page was shared from Nomi, the free app that tells you instantly whether any food is ultra-processed.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.
