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Crinklys by Jacob's
Jacob's

Crinklys

Barcode 5000396056099
Ultra-Processed Food (UPF)

Yes — Crinklys is ultra-processed.

The product is ultra-processed because it contains several industrial additives and refined ingredients, including modified starch, maltodextrin, polydextrose, emulsifier (e472e), and added flavourings. These are characteristic of NOVA ultra-processed foods.

Ingredients

5 ultra-processed markers
  • OK
    wheat flour
    A common cereal flour ground from wheat; enriched with added nutrients (calcium, iron, niacin, thiamin).
  • OK
    dried potato
    Dried form of potato used as a processed ingredient or snack base; essentially dehydrated potato.
  • OK
    sunflower oil
    A neutral-tasting culinary oil pressed from sunflower seeds, rich in unsaturated fats and commonly used for frying and dressings.
  • UPF
    modified starch
    Starch that has been chemically or physically modified to alter its thickening, texture, or stability properties; commonly used as a thickener or stabilizer in processed foods.
  • OK
    dried whey (milk)
    Powdered whey, the liquid whey component dried for use as a dairy protein and flavoring in foods.
  • OK
    cheese and onion flavouring (milk) [onion powder
  • UPF
    maltodextrin
    A white powder made from starch that has been partially hydrolyzed; used as a thickener or filler and widely used as a food additive.
  • OK
    natural flavouring (contains milk)
  • OK
    salt
    Common mineral compound (sodium chloride) used as a seasoning and preservative across cuisines.
  • OK
    potassium chloride
    Mineral salt used as a salt substitute in food. A basic inorganic ingredient commonly used for seasoning or fortification; not ultra-processed.
  • OK
    citric acid
    A natural organic acid used to balance acidity and preserve foods; a common food additive.
  • OK
    garlic powder
    Dried, ground garlic used as a convenient, concentrated form of garlic flavoring in cooking.
  • OK
    paprika extract
    Natural coloring derived from paprika used to impart a red-orange color in foods.
  • OK
    polydextrose
  • OK
    wheat gluten
    Gluten from wheat; a protein complex used as a food ingredient to provide elasticity and structure in doughs and meat substitutes (e.g., seitan).
  • UPF
    lactic acid
    A simple food acidity regulator and preservative derived from fermentation; used to adjust acidity in foods and beverages.
  • OK
    raising agents (disodium diphosphate, sodium bicarbonate)
    Leavening agents used in baking to produce gas and lift dough.
  • UPF
    emulsifier e472e
    A food additive used as an emulsifier in processed foods, typically an ester of mono- and diglycerides of fatty acids (E472e) to improve texture and stability.
  • UPF
    natural flavourings
    Flavorings derived from natural sources used to impart taste or aroma; typically a mix of essential oils, compounds, or extracts.

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Common questions about Crinklys

Is Crinklys ultra-processed?

Yes — Crinklys by Jacob's is ultra-processed, so it counts as a UPF (ultra-processed food). The product is ultra-processed because it contains several industrial additives and refined ingredients, including modified starch, maltodextrin, polydextrose, emulsifier (e472e), and added flavourings. These are characteristic of NOVA ultra-processed foods.

Which ingredients in Crinklys are ultra-processed?

Nomi flags 5 ingredients in Crinklys as ultra-processed markers: modified starch, maltodextrin, lactic acid, emulsifier e472e, natural flavourings. See the full ingredient breakdown above for what each one is.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.

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