Yes — White thick bread is ultra-processed.
The bread is ultra-processed because it contains several industrial additives: preservative E282 (calcium propionate) and emulsifiers E472e, E471, and E481. These are used to extend shelf life and modify texture and are characteristic of ultra-processed foods in the NOVA system; their presence is sufficient to classify the product as UPF.
Similar products that aren't ultra-processed — swap and keep the flavour.
Other breakfast cereals & bars Nomi has checked — these ones aren't ultra-processed.
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White Thinned Sourdough Loaf
ASDA
Not UPF
Half Baguette
M&S Bakery
Not UPF
The 30 70 medium sliced loaf
M&S
Not UPF
2 White Baguettes
Co-op
Not UPF
Seeded Sourdough Bread
No1 Waitrose
Not UPF
Taste the Difference Stonevaked White Baton
Sainsbury's
Not UPF
Dinner rolls
Bake at home
Not UPF
Yes — White thick bread by Hovis is ultra-processed, so it counts as a UPF (ultra-processed food). The bread is ultra-processed because it contains several industrial additives: preservative E282 (calcium propionate) and emulsifiers E472e, E471, and E481. These are used to extend shelf life and modify texture and are characteristic of ultra-processed foods in the NOVA system; their presence is sufficient to classify the product as UPF.
Nomi flags 2 ingredients in White thick bread as ultra-processed markers: calcium propionate (e282), emulsifiers (e472e, e471, e481). See the full ingredient breakdown above for what each one is.
Nomi has reviewed similar products that are not ultra-processed, including Sourdough White Ciabattin by Jason's, Hand Finished White Sourdough by Coop, Sainsburys White Sourdough Bloomer by Sainsbury’s sourdough bloomer. See the healthier alternatives above for details.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.