Yes — Wholemeal Wheat Bread is ultra-processed.
Not a great choice for everyday.
This bread is classified as ultra-processed because it contains calcium propionate, an industrial preservative, and E472e, an industrial emulsifier. It also contains palm fat, a highly processed and refined oil. Wholemeal wheat flour, yeast, salt, soya flour, rapeseed oil, and ascorbic acid (vitamin C) do not independently make it ultra-processed.
Other breakfast cereals & bars Nomi has checked — these ones aren't ultra-processed.
Rye Bread
Marks & Spencers
Not UPF
Sourdough Bread
Tesco
Not UPF
Spanish Cheese And Tomato Pan De Cristal
M&S
Not UPF
Simply Sourdough
Wildfarmed
Not UPF
Sourdough White Loaf
Deluxe
Not UPF
Wheat Bread
Not UPF
Corn Thins Original
Real Foods
Not UPF
PUMPKIN SEED & OAT CRISPBREAD
RYVITA
Not UPF
White Sourdough Bloomer
Coop
Not UPF
Yes — Wholemeal Wheat Bread by Brennans is ultra-processed, so it counts as a UPF (ultra-processed food). This bread is classified as ultra-processed because it contains calcium propionate, an industrial preservative, and E472e, an industrial emulsifier. It also contains palm fat, a highly processed and refined oil. Wholemeal wheat flour, yeast, salt, soya flour, rapeseed oil, and ascorbic acid (vitamin C) do not independently make it ultra-processed.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.