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No — Organic wholegrain puffed rice cereal is not ultra-processed.
This product contains only wholegrain brown rice, a single minimally processed ingredient without industrial additives, refined syrups, or cosmetic processing aids. It fits NOVA group 1 (unprocessed or minimally processed foods), so it is not ultra-processed.
Other breakfast cereals & bars products Nomi has analysed ingredient by ingredient.
All-Bran Original
Kellogg,Kellogg's
UPF
Corn Flakes
Crownfield, Lidl
UPF
Simply Fruity muesli
Dorset cereals
UPF
Bran Flakes
Kellogg's
UPF
Simply Delicious Muesli
Dorset Cereals
Not UPF
Blueberry Muffin raw fruit & nut bar
nākd
UPF
Granola
Jordan’s
UPF
Malted Wheaties
Harvest Morn
UPF
Low Sugar, Naturally Gut-Loving Granola
Bio & Me
UPF
Rice Krispies
Kellogg’s
UPF
No — Organic wholegrain puffed rice cereal by Kallø is not ultra-processed, so it is not a UPF (ultra-processed food). This product contains only wholegrain brown rice, a single minimally processed ingredient without industrial additives, refined syrups, or cosmetic processing aids. It fits NOVA group 1 (unprocessed or minimally processed foods), so it is not ultra-processed.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.