Veetee

Pilau Rice

Barcode 5016805010231

Scanned 14 times by Nomi users

Yes — Pilau Rice is ultra-processed.

Classified as ultra-processed because the ingredient list includes industrial additives and processed flavoring components: natural flavourings, acidity regulator (glucono delta lactone), colour (curcumin), and spice extracts (cumin extract, cardamom extract). These extracted and formulated additives go beyond basic culinary ingredients under NOVA.

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Other ready meals Nomi has checked — these ones aren't ultra-processed.

Common questions about Pilau Rice

Is Pilau Rice ultra-processed?

Yes — Pilau Rice by Veetee is ultra-processed, so it counts as a UPF (ultra-processed food). Classified as ultra-processed because the ingredient list includes industrial additives and processed flavoring components: natural flavourings, acidity regulator (glucono delta lactone), colour (curcumin), and spice extracts (cumin extract, cardamom extract). These extracted and formulated additives go beyond basic culinary ingredients under NOVA.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.