No — Free from Plain Flour Gluten Free is not ultra-processed.
The ingredient list is valid and contains only basic flours and starches (rice flour, potato starch, maize flour) with no industrial additives, refined syrups, artificial sweeteners, or flavourings, so it is not classified as ultra-processed under NOVA.
Other cooking & baking products Nomi has analysed ingredient by ingredient.
Quick Yeast
doves farm
UPF
Ready Rolled Puff Pastry
Tesco
UPF
Sunflower Oil
Sainsbury's
Not UPF
Aromat
Knorr
UPF
Wrights Mixed grain bread mix
Wrights
UPF
Bicarbonate of soda
Dr. Oetker
Not UPF
Wholegrain seeded bread flour
Sainsbury's Taste the Difference
UPF
Sage & onion stuffing mix
Tesco
UPF
Organic vegetable stock cubes
Kallo
UPF
Rapeseed oil
Tesco Finest
Not UPF
No — Free from Plain Flour Gluten Free by Asda is not ultra-processed, so it is not a UPF (ultra-processed food). The ingredient list is valid and contains only basic flours and starches (rice flour, potato starch, maize flour) with no industrial additives, refined syrups, artificial sweeteners, or flavourings, so it is not classified as ultra-processed under NOVA.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.