Yes — Fruit Winders imp is ultra-processed.
The product is classified as ultra-processed because it contains several industrial ingredients and additives: glucose syrup and maltodextrin (industrially extracted sugars), palm oil (highly refined oil), natural flavouring (industrial flavour additive), and emulsifiers (mono- and diglycerides of fatty acids). These go beyond basic culinary ingredients and place the product in the ultra-processed category according to NOVA.
Other chocolate & sweets Nomi has checked — these ones aren't ultra-processed.
White Choc
Ombar
Not UPF
Chocolate Wonders, Salted Caramel
Booja Booja
Not UPF
Cocoa Dusted Peanuts
Manilife
Not UPF
DARK CHOCOLATE & ALMOND DATE BAR
M&S FOOD
Not UPF
Dark Chocolate Raspberry Dusted Almonds
Holland & Barrett
Not UPF
Madagascan dark
Asda
Not UPF
Strawberry softies
Haribo
Not UPF
Excellence Noir Intense 70% Cacao
Lindt
Not UPF
Excellence Noir Prodigieux 90% Cacao
Lindt
Not UPF
Yes — Fruit Winders imp by Kellogg's, Kelloggs is ultra-processed, so it counts as a UPF (ultra-processed food). The product is classified as ultra-processed because it contains several industrial ingredients and additives: glucose syrup and maltodextrin (industrially extracted sugars), palm oil (highly refined oil), natural flavouring (industrial flavour additive), and emulsifiers (mono- and diglycerides of fatty acids). These go beyond basic culinary ingredients and place the product in the ultra-processed category according to NOVA.
Nomi flags 6 ingredients in Fruit Winders imp as ultra-processed markers: glucose syrup, maltodextrin, palm oil, pectin, natural flavouring, sodium citrate. See the full ingredient breakdown above for what each one is.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.