Tesco

Custard

Barcode 5057753211035

Scanned 13 times by Nomi users

Yes — Custard is ultra-processed.

Classified as ultra-processed because it contains industrial additives and formulations including modified maize starch (a chemically/physically modified starch used as a thickener and stabilizer) and flavouring (an added flavouring agent). These ingredients go beyond basic culinary components according to NOVA criteria.

Ingredients

2 ultra-processed markers

OK

skim milk

Low-fat milk from which the fat portion has been removed; a basic dairy ingredient used as a beverage or in cooking.
OK

water

Essential base ingredient for countless foods and beverages; serves as solvent and texture modifier.
OK

whole milk

Milk with no or minimal fat removal, commonly used as a dairy beverage and ingredient.
OK

sugar

Granulated sugar derived from sugarcane or sugar beets; a basic, single-ingredient sweetener.
OK

modified maze starch
OK

whey powder

Dairy-derived protein powder from whey, commonly used in supplements and baked goods.
UPF

flavouring

A generic additive used to impart or enhance flavor; can be synthetic or derived from natural sources.
OK

acidity regulator (sodium carbonate)
UPF

color (carotenes)

Food colorant derived from carotenes, used to impart or enhance yellow-orange hues in products.

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Common questions about Custard

Is Custard ultra-processed?

Yes — Custard by Tesco is ultra-processed, so it counts as a UPF (ultra-processed food). Classified as ultra-processed because it contains industrial additives and formulations including modified maize starch (a chemically/physically modified starch used as a thickener and stabilizer) and flavouring (an added flavouring agent). These ingredients go beyond basic culinary components according to NOVA criteria.

Which ingredients in Custard are ultra-processed?

Nomi flags 2 ingredients in Custard as ultra-processed markers: flavouring, color (carotenes). See the full ingredient breakdown above for what each one is.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.