biotiful

Kefir Strawberry

Barcode 5060337221122

Yes — Kefir Strawberry is ultra-processed.

Classified as ultra-processed because it contains: natural flavouring (an industrial flavouring additive) and stabiliser pectin (an extracted gelling/thickening agent). Under NOVA, the presence of such industrial additives places the product in the ultra-processed category, even though the base ingredients (milk, fruit purée, cultures) are minimally processed.

Ingredients

No ultra-processed markers

OK

pasteurised cow's milk (88%) fermented with live kefir cultures
OK

strawberry puree (4%)
OK

fruit extract (apple, carob, grape) elderflower extract
OK

pectin

Pectin is a natural polysaccharide extracted from plant cell walls, commonly used as a gelling agent, stabiliser, and thickener in foods such as jams, jellies, and confectionery.
OK

lemon concentrate

Concentrated lemon juice product used to impart lemon flavor or acidity in foods, obtained by removing water from lemon juice.
OK

natural flavouring. t includes: bifidobacterium
OK

lactobacillus acidophilus

A probiotic bacterial culture often used in fortified foods or supplements.
OK

lactobacillus casei

A probiotic lactic acid bacterium used as a starter culture or probiotic ingredient.
OK

lactobacillus rhamnosus

A beneficial lactic acid bacterium used as a probiotic in foods like yogurt and supplements. It can help support gut health and immune function.

Swap it for something less processed

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Common questions about Kefir Strawberry

Is Kefir Strawberry ultra-processed?

Yes — Kefir Strawberry by biotiful is ultra-processed, so it counts as a UPF (ultra-processed food). Classified as ultra-processed because it contains: natural flavouring (an industrial flavouring additive) and stabiliser pectin (an extracted gelling/thickening agent). Under NOVA, the presence of such industrial additives places the product in the ultra-processed category, even though the base ingredients (milk, fruit purée, cultures) are minimally processed.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.