Tribe

Protein + Focus Peanut Butter Choc Chip

Barcode 5060468523515

Yes — Protein + Focus Peanut Butter Choc Chip is ultra-processed.

Product contains several ultra-processed ingredients according to NOVA, including: soya protein isolate (in soya protein crispies), emulsifier lecithins in the dark chocolate topping, and natural flavouring. These industrially processed ingredients and additives make the overall product ultra-processed, even though it also contains some minimally processed components (oats, peanuts, date paste, rice syrup, etc.).

Ingredients

1 ultra-processed marker

OK

gluten-free oats

Oats that are processed to be gluten-free, used as a cereal grain.
OK

inulin chicory fibre

Dietary fiber extracted from chicory root, commonly used as a prebiotic fiber additive.
OK

soya protein crispies (11%) (soya protein isolate, tapioca starch, salt). rice syrup
OK

sunflower oil

A neutral-tasting culinary oil pressed from sunflower seeds, rich in unsaturated fats and commonly used for frying and dressings.
OK

date paste

A paste made from dates, used as a natural sweetener or binder in recipes.
OK

peanuts (5%) dark chocolate topping (4%) (cocoa mass, sugar, cocoa butter, emulsifier: lecithins)
OK

peanut paste (4%)
OK

magnesium citrate

A magnesium salt of citric acid used as a dietary supplement for magnesium supplementation and stool softening in some formulations.
OK

peanut flour

Ground roasted peanuts with most of the fat removed; used to add protein and peanut flavor to baked goods and shakes.
UPF

natural flavouring

A generic flavoring ingredient derived from natural sources used to impart aroma or taste; may include essential oils or extracts.
OK

rice flour

A finely milled flour from milled rice, commonly used as a gluten-free thickener or flour substitute in baking and cooking.
OK

lions mane
OK

ginseng

Herbal root used for flavoring or potential health benefits; commonly used in teas and tonics.
OK

salt

Common mineral compound (sodium chloride) used as a seasoning and preservative across cuisines.
OK

vitamin b3 / niacin

Vitamin B3 (niacin) used as a nutrient fortification additive in foods; not a standalone food item but a fortification agent.
OK

b5
OK

vitamin b6

A water-soluble vitamin (pyridoxine) involved in amino acid metabolism and neurotransmitter synthesis.
OK

b1
OK

b2
OK

b9
OK

b7
OK

vitamin b12

A water-soluble vitamin (cobalamin) essential for red blood cell formation, nerve function, and DNA synthesis.

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Other crisps, snacks & nuts Nomi has checked — these ones aren't ultra-processed.

Common questions about Protein + Focus Peanut Butter Choc Chip

Is Protein + Focus Peanut Butter Choc Chip ultra-processed?

Yes — Protein + Focus Peanut Butter Choc Chip by Tribe is ultra-processed, so it counts as a UPF (ultra-processed food). Product contains several ultra-processed ingredients according to NOVA, including: soya protein isolate (in soya protein crispies), emulsifier lecithins in the dark chocolate topping, and natural flavouring. These industrially processed ingredients and additives make the overall product ultra-processed, even though it also contains some minimally processed components (oats, peanuts, date paste, rice syrup, etc.).

Which ingredients in Protein + Focus Peanut Butter Choc Chip are ultra-processed?

Nomi flags one ingredient in Protein + Focus Peanut Butter Choc Chip as an ultra-processed marker: natural flavouring. See the full ingredient breakdown above for what each one is.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.