Yes — Hip Pop Kombucha blueberry & ginger is ultra-processed.
The product is classified as ultra-processed because it contains “natuurlijke smaakstoffen” (natural flavourings), which are industrially produced flavouring additives according to NOVA.
Other drinks Nomi has checked — these ones aren't ultra-processed.
Inspired To Cook Sundried Tomato Paste
Sainsbury's
Not UPF
Italian Organic Tomato Purée
Mr Organic
Not UPF
Passata Sieved Tomatoes
Napolina
Not UPF
Seville Orange Marmalade
MacKays
Not UPF
waitrose vivid morello cherry extra fruity preserve
Waitrose
Not UPF
Garlic salt
Schwartz
Not UPF
One Pot Meal Coconut Lentil Turmeric Daal
BOL
Not UPF
Peanut butter Crunchy
Meridian
Not UPF
100% CRUNCHY PEANUT BUTTER
M&S Food
Not UPF
Powdered peanut butter
HaleNaturals
Not UPF
Yes — Hip Pop Kombucha blueberry & ginger by Hip Pop is ultra-processed, so it counts as a UPF (ultra-processed food). The product is classified as ultra-processed because it contains “natuurlijke smaakstoffen” (natural flavourings), which are industrially produced flavouring additives according to NOVA.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.