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Fruity coleslaw by M&S Food
M&S Food

Fruity coleslaw

Barcode 00248914
Not Ultra-Processed

No — Fruity coleslaw is not ultra-processed.

The ingredient list is valid and consists mainly of basic culinary ingredients and whole foods: vegetables (cabbage, carrots), fruits (apples, cranberries, passion fruit), dairy (whipping cream), oils (rapeseed, sunflower), sugar, vinegar, starch, salt, spices, and citrus fibre. None of the ingredients are ultra-processed additives such as artificial sweeteners, flavour enhancers, industrial syrups (e.g., glucose-fructose syrup), emulsifiers like mono- and diglycerides, or artificial/natural flavourings. Therefore, according to the given NOVA-based criteria, this product is not classified as ultra-processed.

Ingredients

No ultra-processed markers
  • OK
    mayonnaise (35%) (rapeseed oil, water, pasteurised egg yolk, vinegar, soft brown sugar, potato starch, salt, citrus fibre, dried mustard, dried egg white, ground allspice)
  • OK
    turmeric
    A bright orange-yellow root commonly used as a spice and for its active compound curcumin, with warm, earthy, slightly peppery flavor.
  • OK
    white cabbage (25%)
  • OK
    carrots (16%)
  • OK
    apples (15%)
  • OK
    sweetened dried cranberries (cranberries, concentrated apple juice)
  • OK
    sunflower oil
    A neutral-tasting culinary oil pressed from sunflower seeds, rich in unsaturated fats and commonly used for frying and dressings.
  • OK
    sultanas (sunflower oil)
    Dried grapes (sultanas) with added sunflower oil to prevent clumping and improve texture during storage.
  • OK
    whipping cream
    A dairy cream with around 30–36% fat, suitable for whipping and making desserts like mousse and toppings.
  • OK
    passion fruit purée

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Common questions about Fruity coleslaw

Is Fruity coleslaw ultra-processed?

No — Fruity coleslaw by M&S Food is not ultra-processed, so it is not a UPF (ultra-processed food). The ingredient list is valid and consists mainly of basic culinary ingredients and whole foods: vegetables (cabbage, carrots), fruits (apples, cranberries, passion fruit), dairy (whipping cream), oils (rapeseed, sunflower), sugar, vinegar, starch, salt, spices, and citrus fibre. None of the ingredients are ultra-processed additives such as artificial sweeteners, flavour enhancers, industrial syrups (e.g., glucose-fructose syrup), emulsifiers like mono- and diglycerides, or artificial/natural flavourings. Therefore, according to the given NOVA-based criteria, this product is not classified as ultra-processed.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.

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