M&S

Flame Baked Roti

Barcode 29135455

Scanned 7 times by Nomi users

Yes — Flame Baked Roti is ultra-processed.

This roti is ultra-processed because it contains several industrial additives and formulations. Specifically, humectant: glycerol and raising agent: E450 (diphosphates) are classified as ultra-processed additives. It also includes palm oil within the vegetable ghee, which is a highly processed refined oil. These ingredients move the product beyond basic culinary processing into the ultra-processed category according to NOVA.

Ingredients

2 ultra-processed markers

OK

wheat flour (contains gluten)

Ground wheat flour; contains gluten. Includes added minerals/vitamins as part of enrichment.
OK

water

Essential base ingredient for countless foods and beverages; serves as solvent and texture modifier.
OK

rapeseed oil

A basic culinary oil pressed from rapeseeds (Brassica napus). Used for frying, baking, and dressings. Neutral flavor.
OK

vegetable chee (palm oil rapeseed oil)
OK

vinegar

A sour-tasting liquid produced by fermentation, widely used as a condiment and preservative.
UPF

glycerol (glycerin)

A sugar alcohol used as a humectant, solvent, and sweetener in foods; often added to retain moisture.
OK

fermented wheat flour (contains gluten)

Fermented wheat flour, a processed ingredient from wheat used to add structure or flavor; contains gluten.
UPF

e450 (diphosphates)

A synthetic or processed leavening agent used to produce gas in doughs and batters; commonly a mixture of diphosphates.
OK

sodium bicarbonate

Baking soda; a basic leavening agent used in baking and cooking.
OK

calcium phosphates

A group of inorganic compounds used as nutritional supplements, anticaking agents, or mineral fortification in foods.
OK

wheat fibre

A cereal-derived dietary fiber from wheat; contains gluten.
OK

salt

Common mineral compound (sodium chloride) used as a seasoning and preservative across cuisines.
OK

wheat starch (contains gluten)

Fine, white starch derived from wheat; a gluten-containing carbohydrate used as a thickener or binder in many foods.

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Common questions about Flame Baked Roti

Is Flame Baked Roti ultra-processed?

Yes — Flame Baked Roti by M&S is ultra-processed, so it counts as a UPF (ultra-processed food). This roti is ultra-processed because it contains several industrial additives and formulations. Specifically, humectant: glycerol and raising agent: E450 (diphosphates) are classified as ultra-processed additives. It also includes palm oil within the vegetable ghee, which is a highly processed refined oil. These ingredients move the product beyond basic culinary processing into the ultra-processed category according to NOVA.

Which ingredients in Flame Baked Roti are ultra-processed?

Nomi flags 2 ingredients in Flame Baked Roti as ultra-processed markers: glycerol (glycerin), e450 (diphosphates). See the full ingredient breakdown above for what each one is.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.