Yes — Strawberry Cheesecake Ice Cream is ultra-processed.
Classified as ultra-processed because it contains natural flavourings (industrial flavour additives) and pectins (a gelling agent additive). Under NOVA, the presence of these industrial additives makes the product UPF even though many base ingredients are traditional foods.
Other puddings & desserts Nomi has checked — these ones aren't ultra-processed.
Roomijs vanille
Albert Heijn
Not UPF
2 Crème Brûlée
Bonne Maman
Not UPF
Blueberry and Lemon Curd Ice Cream
Yeo Valley
Not UPF
Chia Pudding with Creamy Greek Style Yogurt and a Hint of Cinnamon
Marks & Spencer
Not UPF
NATURAL YOGURT
Milbona Lidl
Not UPF
Organic Natural Yoghurt
Yeo Valley
Not UPF
Greek Style Yoghurt
Yeo Valley
Not UPF
Vanilla Ice Cream
Häagen-Dazs
Not UPF
Ambrosia Rice pudding
Ambrosia
Not UPF
Divine Rice Traditional
Rachel's organic
Not UPF
Yes — Strawberry Cheesecake Ice Cream by Häagen-Dazs is ultra-processed, so it counts as a UPF (ultra-processed food). Classified as ultra-processed because it contains natural flavourings (industrial flavour additives) and pectins (a gelling agent additive). Under NOVA, the presence of these industrial additives makes the product UPF even though many base ingredients are traditional foods.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.