Yes — Soft Tiger Bloomer is ultra-processed.
This bread is ultra-processed because it contains several industrial additives and processed ingredients, including refined vegetable oils (rapeseed and palm), emulsifiers (E471, E472e), flavouring, the preservative calcium propionate, dextrose (an industrial sugar), and the flour treatment agent E920. These additives and processed ingredients are characteristic of ultra-processed foods in the NOVA system.
Similar products that aren't ultra-processed — swap and keep the flavour.
Other breakfast cereals & bars Nomi has checked — these ones aren't ultra-processed.
Half Baguette
M&S Bakery
Not UPF
The 30 70 medium sliced loaf
M&S
Not UPF
2 White Baguettes
Co-op
Not UPF
Seeded Sourdough Bread
No1 Waitrose
Not UPF
Taste the Difference Stonevaked White Baton
Sainsbury's
Not UPF
Dinner rolls
Bake at home
Not UPF
Mini breadsticks
Aldi
Not UPF
Garlic Ciabatta Squares
Carlos
Not UPF
WHITE SOURDOUGH
CELTIC BAKERS
Not UPF
Roast Garlic And Mozzarella Garlic Bread
Crosta And Mollica
Not UPF
Yes — Soft Tiger Bloomer by Warburtons is ultra-processed, so it counts as a UPF (ultra-processed food). This bread is ultra-processed because it contains several industrial additives and processed ingredients, including refined vegetable oils (rapeseed and palm), emulsifiers (E471, E472e), flavouring, the preservative calcium propionate, dextrose (an industrial sugar), and the flour treatment agent E920. These additives and processed ingredients are characteristic of ultra-processed foods in the NOVA system.
Nomi flags 6 ingredients in Soft Tiger Bloomer as ultra-processed markers: vegetable oil (rapeseed, sustainable palm), emulsifier e471 (mono- and diglycerides of fatty acids), soya flour with e472e emulsifier, flavouring, preservative: calcium propionate (added to inhibit mould growth); dextrose, flour treatment agents: e920 (vegetarian). See the full ingredient breakdown above for what each one is.
Nomi has reviewed similar products that are not ultra-processed, including Everyday White Rolls by Jason's, Hand Finished White Sourdough by Coop, Sainsburys White Sourdough Bloomer by Sainsbury’s sourdough bloomer. See the healthier alternatives above for details.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.