Asda

Coleslaw

Barcode 5052449854237

Yes — Coleslaw is ultra-processed.

This coleslaw contains multiple ultra-processed ingredients and additives, including stabilisers (guar gum, xanthan gum, pectins), preservative (potassium sorbate), emulsifier (mono- and diacetyl tartaric acid esters of mono- and diglycerides of fatty acids), colour (carotenes), and flavouring. These are industrial additives and processing aids used to modify texture, extend shelf life, and enhance flavour or appearance, which classifies the product as ultra-processed according to NOVA.

Ingredients

3 ultra-processed markers

OK

white cabbage (56%)
OK

mayonnaise (27%) [rapeseed oil
OK

water

Essential base ingredient for countless foods and beverages; serves as solvent and texture modifier.
OK

spirit vinegar

A clear, distilled vinegar typically made from fermented alcohol (ethanol) and used for pickling, flavoring, and preservation.
OK

sugar

Granulated sugar derived from sugarcane or sugar beets; a basic, single-ingredient sweetener.
OK

pasteurised free range egg yolk

Pasteurised egg yolk from free-range hens, used as a base ingredient or in custards and sauces.
OK

salt

Common mineral compound (sodium chloride) used as a seasoning and preservative across cuisines.
OK

stabilisers (guar gum, xanthan gum)
OK

pasteurised free range whole egg
OK

mustard powder

Ground mustard seeds, used as a spice and flavoring.
OK

citrus fibre

Fibrous material derived from citrus fruits, used as dietary fiber and texturizer in foods.
OK

potato starch

A basic, finely ground starch derived from potatoes; used as a thickener and binder in foods.
OK

egg white powder]
OK

carrots (8%)
OK

single cream

A light dairy cream with about 18–20% fat, commonly used in coffee or as a pouring cream in desserts.
OK

onions (3%)
OK

rapeseed oil

A basic culinary oil pressed from rapeseeds (Brassica napus). Used for frying, baking, and dressings. Neutral flavor.
OK

stabilisers (guar gum, pectins, xanthan gum)
OK

egg white powde
UPF

potassium sorbate

Potassium sorbate is a widely used food preservative that inhibits the growth of molds, yeast, and some bacteria to extend shelf life.
OK

emulsifier (mono - and diacetyl tartaric acid esters of mono - and diglycerides of fatty acids)
UPF

color (carotenes)

Food colorant derived from carotenes, used to impart or enhance yellow-orange hues in products.
OK

ascorbic acid

Vitamin C; antioxidant used to prevent oxidation and preserve color and freshness in foods; a common food additive and nutrient.
UPF

flavouring

A generic additive used to impart or enhance flavor; can be synthetic or derived from natural sources.

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Common questions about Coleslaw

Is Coleslaw ultra-processed?

Yes — Coleslaw by Asda is ultra-processed, so it counts as a UPF (ultra-processed food). This coleslaw contains multiple ultra-processed ingredients and additives, including stabilisers (guar gum, xanthan gum, pectins), preservative (potassium sorbate), emulsifier (mono- and diacetyl tartaric acid esters of mono- and diglycerides of fatty acids), colour (carotenes), and flavouring. These are industrial additives and processing aids used to modify texture, extend shelf life, and enhance flavour or appearance, which classifies the product as ultra-processed according to NOVA.

Which ingredients in Coleslaw are ultra-processed?

Nomi flags 3 ingredients in Coleslaw as ultra-processed markers: potassium sorbate, color (carotenes), flavouring. See the full ingredient breakdown above for what each one is.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.