Yes — 6 Wholemeal Pittas is ultra-processed.
The product is classified as ultra-processed (UPF) because it contains preservative (calcium propionate), which is an industrial additive used to extend shelf life. According to NOVA, the presence of such preservatives makes the product ultra-processed, even though the other ingredients (wholemeal wheat flour, water, yeast, spirit vinegar, salt, wheat starch) are minimally processed or basic culinary ingredients.
Similar products that aren't ultra-processed — swap and keep the flavour.
Other breads & wraps Nomi has checked — these ones aren't ultra-processed.
White sourdough
Asda
Not UPF
Sunflower and spelt loaf
M&S
Not UPF
White Sourdough Bloomer
Sainsburys
Not UPF
Kalamata Olive Bloomer
Sainsbury's Taste the Difference
Not UPF
Multiseed loaf
Sainsbury
Not UPF
Seeded multigrain bloomer
Not UPF
6 Seed & Cereal Original Pitta
The Food Doctor
Not UPF
Plain Breadsticks
ASDA
Not UPF
Taste the Difference Luxury Sourdough Crumpets
Taste the difference, Sainsbury's
Not UPF
Stonebaked Ciabatta
Sainsbury's
Not UPF
Yes — 6 Wholemeal Pittas by Asda is ultra-processed, so it counts as a UPF (ultra-processed food). The product is classified as ultra-processed (UPF) because it contains preservative (calcium propionate), which is an industrial additive used to extend shelf life. According to NOVA, the presence of such preservatives makes the product ultra-processed, even though the other ingredients (wholemeal wheat flour, water, yeast, spirit vinegar, salt, wheat starch) are minimally processed or basic culinary ingredients.
Nomi flags one ingredient in 6 Wholemeal Pittas as an ultra-processed marker: calcium propionate. See the full ingredient breakdown above for what each one is.
Nomi has reviewed similar products that are not ultra-processed, including WHOLEMEAL PITTA by Cohens Bakery, Organic Pita Bread by Florentin. See the healthier alternatives above for details.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.