Asda

Apple crumbles

Barcode 5063089498408

Yes — Apple crumbles is ultra-processed.

Classified as ultra-processed due to the presence of palm oil (a highly refined industrial oil) and citric acid as an acidity regulator, which are industrial ingredients/additives per NOVA-style criteria.

Ingredients

No ultra-processed markers

OK

bramley apples (33%)
OK

fortified wheat flour (wheat flour)

Wheat flour that has been enriched with vitamins and minerals (e.g., iron, B vitamins).
OK

calcium carbonate

A basic inorganic calcium salt used as a nutrition supplement and anticaking agent in foods.
OK

iron

Essential mineral used as a nutrient or fortifying ingredient in foods.
OK

niacin (vitamin b3)

An essential water-soluble B vitamin involved in energy metabolism; often used as a nutrient supplement or fortificant in foods.
OK

thiamin (b1)

A water-soluble B vitamin (vitamin B1) essential for carbohydrate metabolism and nervous system function.
OK

bramley apple purée
OK

sugar

Granulated sugar derived from sugarcane or sugar beets; a basic, single-ingredient sweetener.
OK

water

Essential base ingredient for countless foods and beverages; serves as solvent and texture modifier.
OK

vegetable oils [palm
OK

rapeseed]
OK

maize starch

Fine white powder obtained from corn; used as a thickener in sauces and soups.
OK

oats

Whole grain cereal from the Avena sativa plant; commonly consumed as a breakfast staple or used in baking.
OK

unsalted butter (milk) (2%)
OK

dark brown soft sugar [sugar
OK

molasses]
OK

honey

A natural sweet viscous liquid produced by bees from floral nectar; widely used as a sweetener in foods.
OK

citric acid

A natural organic acid used to balance acidity and preserve foods; a common food additive.
OK

pasteurized egg white

The white portion of eggs that has been heat-treated to kill bacteria while remaining suitable for whipping and cooking.
OK

salt

Common mineral compound (sodium chloride) used as a seasoning and preservative across cuisines.
OK

yeast

A living microorganism used as a leavening agent in baking.

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Common questions about Apple crumbles

Is Apple crumbles ultra-processed?

Yes — Apple crumbles by Asda is ultra-processed, so it counts as a UPF (ultra-processed food). Classified as ultra-processed due to the presence of palm oil (a highly refined industrial oil) and citric acid as an acidity regulator, which are industrial ingredients/additives per NOVA-style criteria.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.