No — Pure Nature Organic Strawberry Yoghurt is not ultra-processed.
The ingredients are yoghurt with live cultures, strawberries, cane sugar, starch, lemon juice concentrate, and fruit/vegetable concentrates. These are basic or minimally processed ingredients without industrial additives like emulsifiers, stabilizers, artificial sweeteners, or flavorings, so it is not classified as ultra-processed (UPF) under NOVA.
Other dairy, eggs & yoghurt products Nomi has analysed ingredient by ingredient.
Kefir Natural Fermented Yogurt
Yeo Valley Organic
Not UPF
5% Greek Yogurt
Fage
Not UPF
Coconut Yoghurt
Alpro
UPF
Organic Natural Yoghurt
Yeo Valley
Not UPF
Fage Total 0% Yogurt
Fage
Not UPF
Greek Style Yoghurt
Yeo Valley
Not UPF
5% Greek Yoghurt
Fage
Not UPF
Authentic Greek Yogurt
Brooklea
Not UPF
Greek Style Yogurt
Tesco
Not UPF
Greek Style Natural Yogurt
Tesco
Not UPF
No — Pure Nature Organic Strawberry Yoghurt by Pure Nature is not ultra-processed, so it is not a UPF (ultra-processed food). The ingredients are yoghurt with live cultures, strawberries, cane sugar, starch, lemon juice concentrate, and fruit/vegetable concentrates. These are basic or minimally processed ingredients without industrial additives like emulsifiers, stabilizers, artificial sweeteners, or flavorings, so it is not classified as ultra-processed (UPF) under NOVA.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.