Yes — PLANT-BASED SHAWARMA KEBAB is ultra-processed.
The product is ultra-processed because it contains industrially processed ingredients and additives, including hydrated vegetable (soy) protein and natural flavourings, which are characteristic of NOVA ultra-processed foods.
Other ready meals Nomi has checked — these ones aren't ultra-processed.
Autumn Veg Garden Harvest Burger
Gosh!
Not UPF
Smokey black bean, caramalised red onion and miso burger
Plants
Not UPF
8 Falafels
Sainsbury's
Not UPF
Spinach and pine nut bites
gosh
Not UPF
Beetroot Falafel & Giant Cous Cous Salad
Co-op, GRO
Not UPF
Margherita Sourdough Pizza
Crosta & Mollica
Not UPF
Pizza
Crosta&Mollica
Not UPF
Classic Margherita Mozzarella & Tomato Pizza
Pizza Express
Not UPF
Stuffed Grape Leaves
Eridanous, Lidl
Not UPF
Naked oven chips
McCain
Not UPF
Yes — PLANT-BASED SHAWARMA KEBAB by VIV ERA is ultra-processed, so it counts as a UPF (ultra-processed food). The product is ultra-processed because it contains industrially processed ingredients and additives, including hydrated vegetable (soy) protein and natural flavourings, which are characteristic of NOVA ultra-processed foods.
Nomi flags 3 ingredients in PLANT-BASED SHAWARMA KEBAB as ultra-processed markers: hydrated vegetable protein, soy protein, natural flavourings. See the full ingredient breakdown above for what each one is.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.