Nomi
UPF Food Scanner
Know what’s really in your food
Get the free app
Yes — Super soft wholemeal is ultra-processed.
Not a great choice for everyday.
This is ultra-processed because it contains fractionated palm oil, a highly processed refined oil, and palm oil, which is treated as highly processed under the specified guidance. It also contains a flour treatment agent (ascorbic acid), although this basic processing aid alone would not determine the classification. The product is a soft packaged bread with industrially processed fat ingredients.
Other breads & wraps Nomi has checked — these ones aren't ultra-processed.
Kalamata Olive Bloomer
Sainsbury's Taste the Difference
Not UPF
Multiseed loaf
Sainsbury
Not UPF
Seeded multigrain bloomer
Not UPF
Ultimate Crumpets
M&S
Not UPF
6 Seed & Cereal Original Pitta
The Food Doctor
Not UPF
White Ciabattin
Jason's Sourdough
Not UPF
THE GREAT WHITE
JASON'S SOURDOUGH
Not UPF
SLICED WHITE SOURDOUGH BREAD WITH GRAINS & SEEDS
JASONS SOURDOUGH
Not UPF
Sourdough
Jason's
Not UPF
Rye & Mixed Seed Sourdough Bread
Tesco
Not UPF
Yes — Super soft wholemeal by Marks And Spencer is ultra-processed, so it counts as a UPF (ultra-processed food). This is ultra-processed because it contains fractionated palm oil, a highly processed refined oil, and palm oil, which is treated as highly processed under the specified guidance. It also contains a flour treatment agent (ascorbic acid), although this basic processing aid alone would not determine the classification. The product is a soft packaged bread with industrially processed fat ingredients.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
This page was shared from Nomi, the free app that tells you instantly whether any food is ultra-processed.
Free download · No subscription needed to start scanning
Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.