Yes — Smoked haddock melt in the middle fishcakes is ultra-processed.
The product is classified as ultra-processed because the ingredient list includes several industrial additives and formulations. In particular, it contains palm oil (a highly refined industrial oil), modified maize starch (a chemically modified starch), emulsifier soya lecithins, maltodextrin (an industrially processed sugar), added colours (curcumin, annatto norbixin), and yeast extract (a flavour enhancer). The presence of these UPF ingredients makes the overall product ultra-processed according to NOVA criteria.
Other fish & seafood Nomi has checked — these ones aren't ultra-processed.
Salmon Fishcakes
Marks & Spencer
Not UPF
Breaded Plaice
Tesco
Not UPF
2 Smoked Salmón rockero fishcakes
Marks & Spencer
Not UPF
Fish Fingers
Morrisons
Not UPF
Fish Pie
M&S Gastropub
Not UPF
Mini Thai-Style Fishcakes
Waitrose
Not UPF
Scottish salmon fishcakes
Sainsbury's Taste the Difference
Not UPF
Tuna sweet potato and egg salad
Sainsbury's
Not UPF
Batteted Cod Fillets
Asda
Not UPF
Ocean Pie
M&S foods
Not UPF
Yes — Smoked haddock melt in the middle fishcakes by Lidl is ultra-processed, so it counts as a UPF (ultra-processed food). The product is classified as ultra-processed because the ingredient list includes several industrial additives and formulations. In particular, it contains palm oil (a highly refined industrial oil), modified maize starch (a chemically modified starch), emulsifier soya lecithins, maltodextrin (an industrially processed sugar), added colours (curcumin, annatto norbixin), and yeast extract (a flavour enhancer). The presence of these UPF ingredients makes the overall product ultra-processed according to NOVA criteria.
Nomi flags 7 ingredients in Smoked haddock melt in the middle fishcakes as ultra-processed markers: fishcake (haddock and potato), fishcake with cheddar cheese centre (smoked haddock), annatto, norbixin, béchamel sauce, whey protein concentrate, emulsifier: soy lecithins; yeast extract, maltodextrin. See the full ingredient breakdown above for what each one is.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.