No — Beef Quarter Pounders is not ultra-processed.
The ingredient list contains mostly whole foods (beef, onion, water) and simple culinary ingredients (wheat flour rusk, salt, pea starch, onion powder, yeast extract, spice extract). It does not include industrial additives such as artificial sweeteners, emulsifiers, thickeners, refined industrial syrups, or flavorings that would classify it as ultra-processed under NOVA.
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UPF
Wagyu burgers
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Ham mashroom and mascarpone wood fired pizza
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UPF
Stagg Classic Chilli Con Carne
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UPF
Chicken katsu curry
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UPF
Cottage pie
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No — Beef Quarter Pounders by Braemoor is not ultra-processed, so it is not a UPF (ultra-processed food). The ingredient list contains mostly whole foods (beef, onion, water) and simple culinary ingredients (wheat flour rusk, salt, pea starch, onion powder, yeast extract, spice extract). It does not include industrial additives such as artificial sweeteners, emulsifiers, thickeners, refined industrial syrups, or flavorings that would classify it as ultra-processed under NOVA.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.