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Yes — Hot Cross Buns is ultra-processed.
Classified as ultra-processed because the ingredient list includes several industrial additives: emulsifiers (mono- and diglycerides of fatty acids; mono- and diacetyl tartaric acid esters of mono- and diglycerides of fatty acids) and added flavouring, which are characteristic of NOVA ultra-processed foods. Presence of palm oil, a highly refined fat, further supports UPF classification.
Other breads & wraps Nomi has checked — these ones aren't ultra-processed.
Hand Finished White Sourdough
Coop
Not UPF
Wholemeal Pittas
Sainsbury's
Not UPF
Sourdough Wholemeal Ciabattin
Jason's
Not UPF
6 Wholemeal Pittas
Village Bakery
Not UPF
Durum wheat flatbreads
crosta & mollica
Not UPF
Seeded Sourdough Half Bloomer
Sainsbury's
Not UPF
Seeded
Hovis
Not UPF
The Honey Soaked Seeded Bloomer
Village Bakery
Not UPF
12 Crunchy Taco Shells
Old El Paso
Not UPF
CIABATTA ROLLS
Aldi
Not UPF
Yes — Hot Cross Buns by Coop is ultra-processed, so it counts as a UPF (ultra-processed food). Classified as ultra-processed because the ingredient list includes several industrial additives: emulsifiers (mono- and diglycerides of fatty acids; mono- and diacetyl tartaric acid esters of mono- and diglycerides of fatty acids) and added flavouring, which are characteristic of NOVA ultra-processed foods. Presence of palm oil, a highly refined fat, further supports UPF classification.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
This page was shared from Nomi, the free app that tells you instantly whether any food is ultra-processed.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.