Yes — Italian Breadsticks is ultra-processed.
The ingredient list is valid. The product is classified as ultra-processed (UPF) because it contains malted barley extract, which is an industrially processed extract used as a flavor enhancer and considered an ultra-processed ingredient under NOVA. The other ingredients (wheat flour, olive oil, yeast, salt) are minimally processed, but the presence of any UPF ingredient is sufficient to classify the overall product as UPF.
Similar products that aren't ultra-processed — swap and keep the flavour.
Other breads & wraps Nomi has checked — these ones aren't ultra-processed.
Hovis Granary
Hovis
Not UPF
Rye & Wheat Sourdough
Waitrose
Not UPF
Croissants
Tesco
Not UPF
Plain Poppadoms
Lidl
Not UPF
WR Mini Breadsticks Tune 95g
Waitrose
Not UPF
Mini popadoms
Sainsburys
Not UPF
seeded Bread
wildfarmed
Not UPF
Butter croissant
Aldi
Not UPF
Tesco Finest All Butter Croissant 4 Pack
Tesco
Not UPF
ALL BUTTER CROISSANTS
taste THE DIFFERENCE
Not UPF
Yes — Italian Breadsticks by Coop is ultra-processed, so it counts as a UPF (ultra-processed food). The ingredient list is valid. The product is classified as ultra-processed (UPF) because it contains malted barley extract, which is an industrially processed extract used as a flavor enhancer and considered an ultra-processed ingredient under NOVA. The other ingredients (wheat flour, olive oil, yeast, salt) are minimally processed, but the presence of any UPF ingredient is sufficient to classify the overall product as UPF.
Nomi flags one ingredient in Italian Breadsticks as an ultra-processed marker: malted barley extract. See the full ingredient breakdown above for what each one is.
Nomi has reviewed similar products that are not ultra-processed, including Classic Torinesi Breadsticks by Crosta & Mollica. See the healthier alternatives above for details.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.