Waitrose

White Muffins

Barcode 5000169202777

Scanned 9 times by Nomi users

Yes — White Muffins is ultra-processed.

The product is classified as ultra-processed because it contains invert sugar syrup, which is an industrially processed inverted sugar and considered a UPF ingredient under NOVA. Other ingredients like wheat flour, butter, sugar, yeast, and salt are minimally processed, but the presence of invert sugar syrup is sufficient to classify the overall product as UPF.

Ingredients

1 ultra-processed marker

OK

wheat flour (wheat flour, calcium carbonate, iron, niacin, thiamin). water
OK

yeast

A living microorganism used as a leavening agent in baking.
OK

durum wheat semolina

Coarsely ground durum wheat flour used especially for making pasta; high in gluten.
OK

wheat gluten

Gluten from wheat; a protein complex used as a food ingredient to provide elasticity and structure in doughs and meat substitutes (e.g., seitan).
OK

butter

Dairy fat produced from churning cream, a traditional dairy ingredient used for flavor and texture in many foods.
OK

sugar

Granulated sugar derived from sugarcane or sugar beets; a basic, single-ingredient sweetener.
OK

fermented wheat flour

Wheat flour that has undergone fermentation, typically with yeast or lactic acid bacteria, used to help leaven or alter flavor in baked products.
UPF

invert sugar syrup

A refined sugar syrup produced by hydrolyzing sucrose into glucose and fructose; a processed sweetener often used in foods.
OK

salt

Common mineral compound (sodium chloride) used as a seasoning and preservative across cuisines.
OK

spirit vinegar allergy advice: for allergens
OK

including cereals containing gluten
OK

see ingredients in bold

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Common questions about White Muffins

Is White Muffins ultra-processed?

Yes — White Muffins by Waitrose is ultra-processed, so it counts as a UPF (ultra-processed food). The product is classified as ultra-processed because it contains invert sugar syrup, which is an industrially processed inverted sugar and considered a UPF ingredient under NOVA. Other ingredients like wheat flour, butter, sugar, yeast, and salt are minimally processed, but the presence of invert sugar syrup is sufficient to classify the overall product as UPF.

Which ingredients in White Muffins are ultra-processed?

Nomi flags one ingredient in White Muffins as an ultra-processed marker: invert sugar syrup. See the full ingredient breakdown above for what each one is.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.