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Butter Broiche Rolls by Tesco
Tesco

Butter Broiche Rolls

Barcode 5000358240146
Scanned  38  times by Nomi users
Ultra-Processed Food (UPF)

Yes — Butter Broiche Rolls is ultra-processed.

The product is ultra-processed because it contains industrial additives and formulations, including emulsifier (mono- and diglycerides of fatty acids), thickener (carboxymethylcellulose), flavouring, and hydrolysed wheat protein. These are characteristic of NOVA ultra-processed foods.

Ingredients

2 ultra-processed markers
  • OK
    wheat flour
    A basic flour ground from wheat, often enriched with added minerals and vitamins.
  • OK
    sugar
    Granulated sugar derived from sugarcane or sugar beets; a basic, single-ingredient sweetener.
  • OK
    pasteurised egg. water
  • OK
    concentrated butter (milk) (5%)
  • OK
    rapeseed oil
    A basic culinary oil pressed from rapeseeds (Brassica napus). Used for frying, baking, and dressings. Neutral flavor.
  • OK
    emulsifier (mono-and di-glycerides of fatty acids)
  • OK
    yeast
    A living microorganism used as a leavening agent in baking.
  • OK
    dried skimmed milk
    Dried skimmed milk is powdered milk with fat removed, used as a dairy ingredient to provide protein and calcium.
  • OK
    salt
    Common mineral compound (sodium chloride) used as a seasoning and preservative across cuisines.
  • OK
    wheat gluten
    Gluten from wheat; a protein complex used as a food ingredient to provide elasticity and structure in doughs and meat substitutes (e.g., seitan).
  • OK
    hydrolysed wheat protein
  • OK
    thickener carboxymethylcellulose
  • UPF
    flavouring
    A generic additive used to impart or enhance flavor; can be synthetic or derived from natural sources.
  • OK
    milk proteins
    Proteins derived from milk (e.g., casein, whey proteins) used as a food ingredient to add texture, nutrition, or functional properties.
  • UPF
    beta-carotene
    A natural or synthetic orange pigment used as a colorant in foods and supplements.
  • OK
    antioxidant (ascorbic acid). allergy advice for allergens
  • OK
    including cereals containing gluten
  • OK
    see ingredients in bold. also
  • OK
    may contain peanuts and nuts. suitable for vegetarians

Healthier alternatives

Reviewed by Nomi

Similar products that aren't ultra-processed — swap and keep the flavour.

Swap it for something less processed

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Other breads & wraps Nomi has checked — these ones aren't ultra-processed.

Common questions about Butter Broiche Rolls

Is Butter Broiche Rolls ultra-processed?

Yes — Butter Broiche Rolls by Tesco is ultra-processed, so it counts as a UPF (ultra-processed food). The product is ultra-processed because it contains industrial additives and formulations, including emulsifier (mono- and diglycerides of fatty acids), thickener (carboxymethylcellulose), flavouring, and hydrolysed wheat protein. These are characteristic of NOVA ultra-processed foods.

Which ingredients in Butter Broiche Rolls are ultra-processed?

Nomi flags 2 ingredients in Butter Broiche Rolls as ultra-processed markers: flavouring, beta-carotene. See the full ingredient breakdown above for what each one is.

What are healthier alternatives to Butter Broiche Rolls?

Nomi has reviewed similar products that are not ultra-processed, including Everyday White Rolls by Jason's, 4 White Rolls by Marks & Spencer, CIABATTA ROLLS by Aldi. See the healthier alternatives above for details.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.

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