Warburtons

Baker’s bloomer

Barcode 5010044009124

Scanned 95 times by Nomi users

Yes — Baker’s bloomer is ultra-processed.

The product contains several ultra-processed ingredients/additives according to NOVA. These include: sustainable palm oil (a highly refined oil), preservative: calcium propionate (an industrial preservative), flour treatment agents including ascorbic acid used technologically in breadmaking, and e920 (L-cysteine, a dough conditioner). The presence of these industrial additives means the bread is classified as an ultra-processed food (UPF).

Ingredients

1 ultra-processed marker

OK

wheat flour (calcium, iron, niacin (b3), thiamin (b1))
OK

water

Essential base ingredient for countless foods and beverages; serves as solvent and texture modifier.
OK

yeast

A living microorganism used as a leavening agent in baking.
OK

vegetable oils (sunflower, rapeseed, sustainable palm in varying proportions)
OK

salt

Common mineral compound (sodium chloride) used as a seasoning and preservative across cuisines.
OK

soy flour

A basic single-ingredient flour made from soybeans, used as a gluten-free flour option with high protein content.
UPF

calcium propionate

Calcium propionate is a synthetic calcium salt used as a preservative to prevent mold and extend shelf life in baked goods and some dairy products.
OK

flour treatment agents: ascorbic acid
OK

e920

Healthier alternatives

Reviewed by Nomi

Similar products that aren't ultra-processed — swap and keep the flavour.

Not Ultra-Processed

Sourdough Wholemeal Ciabattin

Jason's

View product →

Swap it for something less processed

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Other breads & wraps Nomi has checked — these ones aren't ultra-processed.

Common questions about Baker’s bloomer

Is Baker’s bloomer ultra-processed?

Yes — Baker’s bloomer by Warburtons is ultra-processed, so it counts as a UPF (ultra-processed food). The product contains several ultra-processed ingredients/additives according to NOVA. These include: sustainable palm oil (a highly refined oil), preservative: calcium propionate (an industrial preservative), flour treatment agents including ascorbic acid used technologically in breadmaking, and e920 (L-cysteine, a dough conditioner). The presence of these industrial additives means the bread is classified as an ultra-processed food (UPF).

Which ingredients in Baker’s bloomer are ultra-processed?

Nomi flags one ingredient in Baker’s bloomer as an ultra-processed marker: calcium propionate. See the full ingredient breakdown above for what each one is.

What are healthier alternatives to Baker’s bloomer?

Nomi has reviewed similar products that are not ultra-processed, including Sourdough Wholemeal Ciabattin by Jason's. See the healthier alternatives above for details.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.