Yes — Everyday Tiger Rolls with Sourdough is ultra-processed.
Not a great choice for everyday.
This product is classified as ultra-processed because it contains dextrose, an industrially processed isolated sugar, and raising agents: sodium carbonates, which are pre-identified as UPF ingredients. It also contains flour treatment agent L-cysteine, an extracted additive used to modify dough, contributing to industrial formulation. The fortified wheat flour, rapeseed oil, yeast, malted barley flour, ascorbic acid, ammonium carbonates, and other basic ingredients do not independently determine the classification.
Similar products that aren't ultra-processed — swap and keep the flavour.
Other breakfast cereals & bars Nomi has checked — these ones aren't ultra-processed.
Roast Garlic And Mozzarella Garlic Bread
Crosta And Mollica
Not UPF
Sourdough Brioche Buns
Marks & Spencer
Not UPF
Protein Sourdough Toasting Loaf
Aldi - Specially Selected
Not UPF
Organic Pita Bread
Florentin
Not UPF
White Sourdough Toasting Loaf
Specially Selected, Aldi Specially Selected
Not UPF
Seeded Bread
Morrisons
Not UPF
Sourdough Crumpets
Jason’s
Not UPF
WHOLEMEAL PITTA
Cohens Bakery
Not UPF
Seeded Wheat Bread
M&S
Not UPF
Yes — Everyday Tiger Rolls with Sourdough by Jason's is ultra-processed, so it counts as a UPF (ultra-processed food). This product is classified as ultra-processed because it contains dextrose, an industrially processed isolated sugar, and raising agents: sodium carbonates, which are pre-identified as UPF ingredients. It also contains flour treatment agent L-cysteine, an extracted additive used to modify dough, contributing to industrial formulation. The fortified wheat flour, rapeseed oil, yeast, malted barley flour, ascorbic acid, ammonium carbonates, and other basic ingredients do not independently determine the classification.
Nomi flags 2 ingredients in Everyday Tiger Rolls with Sourdough as ultra-processed markers: dextrose, sodium carbonates raising agents. See the full ingredient breakdown above for what each one is.
Nomi has reviewed similar products that are not ultra-processed, including Finest White Sourdough by Tesco. See the healthier alternatives above for details.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.