Yes — Herb Flatbread is ultra-processed.
Classified as ultra-processed because it contains malted wheat flour, which is an industrially processed extract used as a flavor and color enhancer, placing it in the NOVA ultra-processed category even though the rest of the ingredients are minimally processed.
Other breads & wraps Nomi has checked — these ones aren't ultra-processed.
Whole Grain Rye Bread
Schneider Brot
Not UPF
Hand Finished White Sourdough
Coop
Not UPF
Wholemeal Pittas
Sainsbury's
Not UPF
Sourdough Wholemeal Ciabattin
Jason's
Not UPF
6 Wholemeal Pittas
Village Bakery
Not UPF
Durum wheat flatbreads
crosta & mollica
Not UPF
Seeded Sourdough Half Bloomer
Sainsbury's
Not UPF
Seeded
Hovis
Not UPF
The Honey Soaked Seeded Bloomer
Village Bakery
Not UPF
12 Crunchy Taco Shells
Old El Paso
Not UPF
Yes — Herb Flatbread is ultra-processed, so it counts as a UPF (ultra-processed food). Classified as ultra-processed because it contains malted wheat flour, which is an industrially processed extract used as a flavor and color enhancer, placing it in the NOVA ultra-processed category even though the rest of the ingredients are minimally processed.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
This page was shared from Nomi, the free app that tells you instantly whether any food is ultra-processed.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.