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Yes — Medium sliced super soft white is ultra-processed.
The product contains palm oil, which has been pre-identified as an ultra-processed ingredient. It also includes malted wheat flour (an industrial flavoring/extract) and vitamin D yeast (an industrially processed ingredient). Therefore, according to NOVA criteria and the given rules, the bread is classified as ultra-processed (UPF).
Other breads & wraps Nomi has checked — these ones aren't ultra-processed.
Parmigiano Reggiano & Poppyseed Torinesi Breadsticks
Crosta & Mollica
Not UPF
Piadina
Crosta & Mollica
Not UPF
Sourdough Bread
Jason's Sourdough
Not UPF
brown sourdough bloomer
Tesco
Not UPF
White Sourdough Bread
Waitrose
Not UPF
6 White Pittas
By Sainsbury's,Sainsbury’s
Not UPF
Hovis white
Hovis
Not UPF
Slow-roast tomato sourdough
Co-op
Not UPF
Classic Torinesi Breadsticks
Crosta Mollica
Not UPF
Sourdough
Waitrose
Not UPF
Yes — Medium sliced super soft white by M&S is ultra-processed, so it counts as a UPF (ultra-processed food). The product contains palm oil, which has been pre-identified as an ultra-processed ingredient. It also includes malted wheat flour (an industrial flavoring/extract) and vitamin D yeast (an industrially processed ingredient). Therefore, according to NOVA criteria and the given rules, the bread is classified as ultra-processed (UPF).
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
This page was shared from Nomi, the free app that tells you instantly whether any food is ultra-processed.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.