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UPF Food Scanner
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Yes — Brioche burger buns is ultra-processed.
The product is classified as ultra-processed because it contains palm oil (a highly processed refined oil) and additives such as flavouring and the colouring agent carotenes. These are industrial ingredients/additives characteristic of NOVA ultra-processed foods.
Other breads & wraps Nomi has checked — these ones aren't ultra-processed.
Durum wheat flatbreads
crosta & mollica
Not UPF
Seeded Sourdough Half Bloomer
Sainsbury's
Not UPF
Seeded
Hovis
Not UPF
The Honey Soaked Seeded Bloomer
Village Bakery
Not UPF
12 Crunchy Taco Shells
Old El Paso
Not UPF
CIABATTA ROLLS
Aldi
Not UPF
wholemeal sourdough bread
Taste the difference
Not UPF
Wheat and Rye Soughdough Half Bloomer
Sainsburys
Not UPF
Parmigiano Reggiano & Poppyseed Torinesi Breadsticks
Crosta & Mollica
Not UPF
Piadina
Crosta & Mollica
Not UPF
Yes — Brioche burger buns by Sainsbury’s is ultra-processed, so it counts as a UPF (ultra-processed food). The product is classified as ultra-processed because it contains palm oil (a highly processed refined oil) and additives such as flavouring and the colouring agent carotenes. These are industrial ingredients/additives characteristic of NOVA ultra-processed foods.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
This page was shared from Nomi, the free app that tells you instantly whether any food is ultra-processed.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.