No — Everyday White Rolls is not ultra-processed.
This bread product is not ultra-processed because it is made from basic flours (wheat and rye), water, yeast, salt, and a standard flour treatment agent (ascorbic acid) used in traditional bread-making. These are common baking ingredients and do not include industrial sweeteners, artificial flavorings, emulsifiers, or other ultra-processed additives.
Other breakfast cereals & bars products Nomi has analysed ingredient by ingredient.
Mission Deli White Wraps
Auto Extreme
UPF
Wholemeal Pittas
Sainsbury's
Not UPF
Sourdough Wholemeal Ciabattin
Jason's
Not UPF
Everyday Tiger Rolls with Sourdough
Jason's
UPF
Soft Pittas Easy to Fill Wholemeal
warburtons
UPF
Durum wheat flatbreads
crosta & mollica
Not UPF
Maestro Classic
Schär
UPF
The Honey Soaked Seeded Bloomer
Village Bakery
Not UPF
Oregano Crostini Italian Bread Bites
Crosta & Mollica
UPF
Wholemeal tortilla wraps
Tesco
UPF
No — Everyday White Rolls by Jason's is not ultra-processed, so it is not a UPF (ultra-processed food). This bread product is not ultra-processed because it is made from basic flours (wheat and rye), water, yeast, salt, and a standard flour treatment agent (ascorbic acid) used in traditional bread-making. These are common baking ingredients and do not include industrial sweeteners, artificial flavorings, emulsifiers, or other ultra-processed additives.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.