Wildfarmed

Wildfarmed Crumpets

Barcode 5065009224449

Scanned 6 times by Nomi users

Yes — Wildfarmed Crumpets is ultra-processed.

Not a great choice for everyday, due to industrial raising agents.

This product is classified as ultra-processed because it contains the raising agents disodium diphosphates and sodium hydrogen carbonate, which are pre-identified UPF ingredients under the applicable criteria. Sugar, yeast, salt, sourdough, fermented wheat flour, and fortified wheat flour with calcium carbonate, iron, niacin, folic acid, and thiamin do not independently make it UPF.

Ingredients

1 ultra-processed marker

OK

water

Essential base ingredient for countless foods and beverages; serves as solvent and texture modifier.
OK

wildfarmed wheat flour*

A basic flour made from wheat grown with regenerative farming practices; appears with asterisk indicating possible special labeling
OK

regenerative wheat sourdough

Sourdough starter or dough made with wheat, using regenerative farming practices; usually a basic food ingredient
UPF

raising agents (disodium diphosphates, sodium hydrogen carbonate)

Commercial leavening agents containing disodium diphosphates and sodium hydrogen carbonate; used to raise dough
OK

sugar

Granulated sugar derived from sugarcane or sugar beets; a basic, single-ingredient sweetener.
OK

fermented wheat flour

Wheat flour that has undergone fermentation, typically with yeast or lactic acid bacteria, used to help leaven or alter flavor in baked products.
OK

yeast

A living microorganism used as a leavening agent in baking.
OK

salt

Common mineral compound (sodium chloride) used as a seasoning and preservative across cuisines.
OK

wheat flour fortified with calcium carbonate

Fortified wheat flour with added calcium carbonate. Wheat flour is a basic carbohydrate ingredient used in baking and cooking; fortification adds minerals.
OK

iron

Essential mineral used as a nutrient or fortifying ingredient in foods.
OK

niacin (vitamin b3)

A water-soluble vitamin used as a nutrient and often added to foods as a fortifying vitamin.
OK

folic acid

A B-vitamin (B9) important for DNA synthesis and red blood cell formation; commonly added to fortified foods and supplements.

Swap it for something less processed

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Other breakfast cereals & bars Nomi has checked — these ones aren't ultra-processed.

Common questions about Wildfarmed Crumpets

Is Wildfarmed Crumpets ultra-processed?

Yes — Wildfarmed Crumpets by Wildfarmed is ultra-processed, so it counts as a UPF (ultra-processed food). This product is classified as ultra-processed because it contains the raising agents disodium diphosphates and sodium hydrogen carbonate, which are pre-identified UPF ingredients under the applicable criteria. Sugar, yeast, salt, sourdough, fermented wheat flour, and fortified wheat flour with calcium carbonate, iron, niacin, folic acid, and thiamin do not independently make it UPF.

Which ingredients in Wildfarmed Crumpets are ultra-processed?

Nomi flags one ingredient in Wildfarmed Crumpets as an ultra-processed marker: raising agents (disodium diphosphates, sodium hydrogen carbonate). See the full ingredient breakdown above for what each one is.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.