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No — Multiseed Loaf is not ultra-processed.
The ingredient list contains mostly basic culinary ingredients (flours, seeds, water, salt, yeast, bran, oats, quinoa, sugar) and standard bread improvers (ascorbic acid as a flour treatment agent, malted wheat flour, caramelised sugar) that do not fall under the specified ultra-processed additives. There are no artificial sweeteners, emulsifiers, stabilizers, thickeners, industrial sugar syrups, or flavorings. Therefore, this bread is not classified as ultra-processed according to the given NOVA-based rules.
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No — Multiseed Loaf by sainsbury's Taste the Difference is not ultra-processed, so it is not a UPF (ultra-processed food). The ingredient list contains mostly basic culinary ingredients (flours, seeds, water, salt, yeast, bran, oats, quinoa, sugar) and standard bread improvers (ascorbic acid as a flour treatment agent, malted wheat flour, caramelised sugar) that do not fall under the specified ultra-processed additives. There are no artificial sweeteners, emulsifiers, stabilizers, thickeners, industrial sugar syrups, or flavorings. Therefore, this bread is not classified as ultra-processed according to the given NOVA-based rules.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.