No — Sainsbury's seeded white bloomer is not ultra-processed.
Ingredients are basic culinary components (fortified wheat flour, water, seeds, salt, yeast, ascorbic acid as flour treatment). No industrial sweeteners, flavorings, emulsifiers, or complex additives are present, so it is not classified as ultra-processed under NOVA.
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No — Sainsbury's seeded white bloomer by Sainsbury's is not ultra-processed, so it is not a UPF (ultra-processed food). Ingredients are basic culinary components (fortified wheat flour, water, seeds, salt, yeast, ascorbic acid as flour treatment). No industrial sweeteners, flavorings, emulsifiers, or complex additives are present, so it is not classified as ultra-processed under NOVA.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.