Irwins

Irwin's Brown Soda Bread

Barcode 5013427015590

Scanned 26 times by Nomi users

Yes — Irwin's Brown Soda Bread is ultra-processed.

Classified as ultra-processed because the ingredient list includes industrial additives/preservatives: potassium sorbate and calcium propionate. These are not typical culinary ingredients and are used industrially to extend shelf life, placing the product in the NOVA ultra-processed category, even though many other ingredients are minimally processed.

Ingredients

No ultra-processed markers

OK

wheat flour

Ground wheat grain, typically refined into a fine powder and often enriched with minerals (calcium carbonate, iron) and vitamins (niacin).
OK

thiamine

A water-soluble B vitamin (vitamin B1) used as a nutrient and fortification additive.
OK

buttermilk (milk) (46%)
OK

wheat bran

Outer layer of the wheat kernel, high in fiber and nutrients, commonly used as a baking or cereal ingredient.
OK

sugar

Granulated sugar derived from sugarcane or sugar beets; a basic, single-ingredient sweetener.
OK

rapeseed oil

A basic culinary oil pressed from rapeseeds (Brassica napus). Used for frying, baking, and dressings. Neutral flavor.
OK

raising agent (potassium bicarbonate)
OK

salt

Common mineral compound (sodium chloride) used as a seasoning and preservative across cuisines.
OK

preservatives (potassium sorbate, calcium propionate). allergy advice:

Swap it for something less processed

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Common questions about Irwin's Brown Soda Bread

Is Irwin's Brown Soda Bread ultra-processed?

Yes — Irwin's Brown Soda Bread by Irwins is ultra-processed, so it counts as a UPF (ultra-processed food). Classified as ultra-processed because the ingredient list includes industrial additives/preservatives: potassium sorbate and calcium propionate. These are not typical culinary ingredients and are used industrially to extend shelf life, placing the product in the NOVA ultra-processed category, even though many other ingredients are minimally processed.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.