Promise

Promise chia and quinoa loaf

Barcode 5391526414422

Scanned 29 times by Nomi users

Yes — Promise chia and quinoa loaf is ultra-processed.

This product is classified as ultra-processed (UPF) according to NOVA. The ingredient list is valid. It contains several industrial additives and ultra-processed components, including humectant: glycerine (flagged UPF humectant), hydroxypropyl methyl cellulose and methyl cellulose (industrial cellulose derivatives used as thickeners/stabilizers), xanthan gum (industrial gum thickener), sodium carboxymethyl cellulose (another industrial cellulose derivative), sodium propionate and sorbic acid (preservatives), and natural flavouring (industrial flavouring). The presence of these additives and the pre-identified UPF ingredients means the product must be classified as UPF.

Ingredients

6 ultra-processed markers

OK

water

Essential base ingredient for countless foods and beverages; serves as solvent and texture modifier.
OK

rice flour

A finely milled flour from milled rice, commonly used as a gluten-free thickener or flour substitute in baking and cooking.
OK

tapioca starch

Starch extracted from cassava (tapioca root), used as a thickener and binder.
OK

maize starch

Fine white powder obtained from corn; used as a thickener in sauces and soups.
UPF

humectant: glycerine

Glycerine (glycerol) used as a humectant and moisture-retaining additive in foods; a simple, purified sugar alcohol used as an ingredient.
OK

thickeners: cellulose
UPF

hydroxypropyl methylcellulose (hpmc)

A semi-synthetic polymer used as a thickener, emulsifier, and stabilizer in food products.
OK

sodium carboxymethyl cellulose
UPF

methyl cellulose

A cellulose-derived thickener/additive used to improve texture in processed foods.
UPF

xanthan gum

A microbial polysaccharide used as a thickener and stabilizer; widely used food additive.
OK

rapeseed oil

A basic culinary oil pressed from rapeseeds (Brassica napus). Used for frying, baking, and dressings. Neutral flavor.
OK

psyllium husk powder

Soluble dietary fiber from Plantago ovata husks used as a thickener and bulking agent.
OK

egg white powder

Dried egg white used as a protein source in formulations
OK

potato starch

A basic, finely ground starch derived from potatoes; used as a thickener and binder in foods.
OK

quinoa (2,5%)
OK

chia seed (1,7%)
OK

poppy seed

Tiny, oil-rich seeds from the opium poppy, commonly used for topping and baking; mild, nutty flavor.
OK

sugar

Granulated sugar derived from sugarcane or sugar beets; a basic, single-ingredient sweetener.
OK

yeast

A living microorganism used as a leavening agent in baking.
OK

prune purée
OK

iodised salt

Table salt fortified with iodine (potassium iodate) for dietary iodine intake.
OK

preservatives: sodium propionate
UPF

sorbic acid

A preservative used to prevent mold and yeast growth in foods. It is a pure chemical compound often added to foods.
OK

wholegrain maize flour

Milled flour made from the whole kernels of maize (corn), used in baking and cooking as a staple grain product.
OK

rice bran

Outer outer layer of rice grain contains dietary fiber, fats, and micronutrients; commonly used as an ingredient or supplement in cereals, baking, or added to foods.
OK

acidity regulator: sodium carbonate
OK

folic acid

A B-vitamin (B9) important for DNA synthesis and red blood cell formation; commonly added to fortified foods and supplements.
OK

thiamine

A water-soluble B vitamin (vitamin B1) used as a nutrient and fortification additive.
UPF

natural flavouring

A generic flavoring ingredient derived from natural sources used to impart aroma or taste; may include essential oils or extracts.

Healthier alternatives

Reviewed by Nomi

Similar products that aren't ultra-processed — swap and keep the flavour.

Not Ultra-Processed

Gluten Free Seeded Bread

Dillon Organic

View product →

Not Ultra-Processed

Gluten Free Sourdough Loaf

Good Grain Bakery

View product →

Swap it for something less processed

See all Breads & Wraps →

Other breads & wraps Nomi has checked — these ones aren't ultra-processed.

Common questions about Promise chia and quinoa loaf

Is Promise chia and quinoa loaf ultra-processed?

Yes — Promise chia and quinoa loaf by Promise is ultra-processed, so it counts as a UPF (ultra-processed food). This product is classified as ultra-processed (UPF) according to NOVA. The ingredient list is valid. It contains several industrial additives and ultra-processed components, including humectant: glycerine (flagged UPF humectant), hydroxypropyl methyl cellulose and methyl cellulose (industrial cellulose derivatives used as thickeners/stabilizers), xanthan gum (industrial gum thickener), sodium carboxymethyl cellulose (another industrial cellulose derivative), sodium propionate and sorbic acid (preservatives), and natural flavouring (industrial flavouring). The presence of these additives and the pre-identified UPF ingredients means the product must be classified as UPF.

Which ingredients in Promise chia and quinoa loaf are ultra-processed?

Nomi flags 6 ingredients in Promise chia and quinoa loaf as ultra-processed markers: humectant: glycerine, hydroxypropyl methylcellulose (hpmc), methyl cellulose, xanthan gum, sorbic acid, natural flavouring. See the full ingredient breakdown above for what each one is.

What are healthier alternatives to Promise chia and quinoa loaf?

Nomi has reviewed similar products that are not ultra-processed, including Gluten Free Seeded Bread by Dillon Organic, Gluten Free Sourdough Loaf by Good Grain Bakery. See the healthier alternatives above for details.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.