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Yes — Ciabatta Rustika is ultra-processed.
The product is classified as ultra-processed because it contains industrial additives and processed ingredients such as hydroxypropylmethylcellulose (a synthetic thickener/stabilizer), soy protein isolate/concentrate (industrial protein ingredient), and rice syrup (industrially produced sweetener). These go beyond basic culinary ingredients and fit NOVA’s definition of ultra-processed foods.
Similar products that aren't ultra-processed — swap and keep the flavour.
Other breads & wraps Nomi has checked — these ones aren't ultra-processed.
Sainsburys White Sourdough Bloomer
Sainsbury’s sourdough bloomer
Not UPF
wildfarmed sliced white
wildfarmed
Not UPF
Multiseed Loaf
Sainsbury's Taste The Difference
Not UPF
sourdough malted ciabattini
Jason's
Not UPF
Multigrain Bread
Marks & Spencer
Not UPF
Seedlip Slices x8
The Heart of Nature
Not UPF
White crusty bloomer 600g
Tesco
Not UPF
Wildfarmed White Rolls
Wildfarmed
Not UPF
Brown Sourdough Bloomer
Co Op
Not UPF
Olive & Rosemary Sourdough
Asda
Not UPF
Yes — Ciabatta Rustika by Schär is ultra-processed, so it counts as a UPF (ultra-processed food). The product is classified as ultra-processed because it contains industrial additives and processed ingredients such as hydroxypropylmethylcellulose (a synthetic thickener/stabilizer), soy protein isolate/concentrate (industrial protein ingredient), and rice syrup (industrially produced sweetener). These go beyond basic culinary ingredients and fit NOVA’s definition of ultra-processed foods.
Nomi has reviewed similar products that are not ultra-processed, including Ciabatta rolls by Waitrose, 4 ciabatta rolls by ASDA, Ciabatta Roll by Tesco. See the healthier alternatives above for details.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.