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Yes — Wholemeal Seeded Farmhouse Loaf is ultra-processed.
Not a great choice for everyday.
This is ultra-processed because it contains palm oil and palm fat, which are highly processed refined fats; caramelised sugar syrup, an industrially processed sugar ingredient; and rapeseed lecithins, an extracted emulsifier. Malted barley flour is also an industrially processed extract-like ingredient used for flavour and processing. The product otherwise contains familiar bread ingredients, but these industrial ingredients lead to a UPF classification.
Other breads & wraps Nomi has checked — these ones aren't ultra-processed.
Classic Torinesi Breadsticks
Crosta Mollica
Not UPF
Sourdough
Waitrose
Not UPF
Sainsbury's San Francisco Style Sourdough
Sainsbury's
Not UPF
Spelt Sourdough Bread
Waitrose
Not UPF
Sensational Soya & Linseed Bread
Vogel’s
Not UPF
Rye Seed Bread
Schneider Brot
Not UPF
In Store Baked Sourdough Bloomer
Tesco
Not UPF
6 PETIT PAINS
TESCO
Not UPF
White sourdough
Asda
Not UPF
Sunflower and spelt loaf
M&S
Not UPF
Yes — Wholemeal Seeded Farmhouse Loaf by Deluxe is ultra-processed, so it counts as a UPF (ultra-processed food). This is ultra-processed because it contains palm oil and palm fat, which are highly processed refined fats; caramelised sugar syrup, an industrially processed sugar ingredient; and rapeseed lecithins, an extracted emulsifier. Malted barley flour is also an industrially processed extract-like ingredient used for flavour and processing. The product otherwise contains familiar bread ingredients, but these industrial ingredients lead to a UPF classification.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
This page was shared from Nomi, the free app that tells you instantly whether any food is ultra-processed.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.