Rowan Hill

White pitta bread

Barcode 4056489851370

Scanned 54 times by Nomi users

Yes — White pitta bread is ultra-processed.

Classified as ultra-processed because it contains the preservative calcium propionate, an industrial additive not used in home cooking.

Ingredients

No ultra-processed markers

OK

wheat flour

A basic cereal flour made from ground wheat grains, often enriched with vitamins and minerals.
OK

water

Essential base ingredient for countless foods and beverages; serves as solvent and texture modifier.
OK

yeast

A living microorganism used as a leavening agent in baking.
OK

spirit vinegar

A clear, distilled vinegar typically made from fermented alcohol (ethanol) and used for pickling, flavoring, and preservation.
OK

salt

Common mineral compound (sodium chloride) used as a seasoning and preservative across cuisines.
OK

preservative: calcium propionate; wheat starch

A packaged ingredient blend including calcium propionate (a chemical preservative) and wheat starch (a refined carbohydrate) used to extend shelf life and as a thickener.

Healthier alternatives

Reviewed by Nomi

Similar products that aren't ultra-processed — swap and keep the flavour.

Swap it for something less processed

See all Breads & Wraps →

Other breads & wraps Nomi has checked — these ones aren't ultra-processed.

Common questions about White pitta bread

Is White pitta bread ultra-processed?

Yes — White pitta bread by Rowan Hill is ultra-processed, so it counts as a UPF (ultra-processed food). Classified as ultra-processed because it contains the preservative calcium propionate, an industrial additive not used in home cooking.

What are healthier alternatives to White pitta bread?

Nomi has reviewed similar products that are not ultra-processed, including WHOLEMEAL PITTA by Cohens Bakery. See the healthier alternatives above for details.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.