Duchy Organic,Waitrose

Wholemeal seeded bloomer

Barcode 5000169154137

Scanned 32 times by Nomi users

No — Wholemeal seeded bloomer is not ultra-processed.

The ingredient list is valid and contains only basic ingredients: wholemeal wheat flour, water, fortified wheat flour, seeds, yeast, sea salt, and wheat gluten. There are no industrial additives, refined industrial syrups, artificial sweeteners, flavorings, emulsifiers, or other markers of ultra-processing. This would be classified as non-UPF (NOVA 3, processed bread).

Ingredients

No ultra-processed markers

OK

wholemeal wheat flour

A coarse, whole-grain flour ground from the entire wheat kernel, used as a basic baking ingredient.
OK

water

Essential base ingredient for countless foods and beverages; serves as solvent and texture modifier.
OK

wheat flour (wheat flour, calcium carbonate*, iron*, niacin*, thiamin*)
OK

mixed seeds (5%) (sunflower seeds, brown linseed)
OK

yeast

Microorganism used as a leavening agent in baking and fermentation; can be dried or fresh.
OK

sea salt

Edible salt extracted from seawater used as a seasoning and preservative.
OK

wheat gluten

Gluten from wheat; a protein complex used as a food ingredient to provide elasticity and structure in doughs and meat substitutes (e.g., seitan).

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Common questions about Wholemeal seeded bloomer

Is Wholemeal seeded bloomer ultra-processed?

No — Wholemeal seeded bloomer by Duchy Organic,Waitrose is not ultra-processed, so it is not a UPF (ultra-processed food). The ingredient list is valid and contains only basic ingredients: wholemeal wheat flour, water, fortified wheat flour, seeds, yeast, sea salt, and wheat gluten. There are no industrial additives, refined industrial syrups, artificial sweeteners, flavorings, emulsifiers, or other markers of ultra-processing. This would be classified as non-UPF (NOVA 3, processed bread).

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.